Cashing In
cashbet, headquartered in Oakland, California, promotes itself as the “only mobile-first platform for real-money, social, and skill-based interactive gaming.” Established in 2012, the company takes pride in its approach of designing specifically for tablets and phones right from the start, as they believe this strategy enables them to assist their clients in attracting and retaining players more effectively, particularly since a growing number of users primarily engage with games and apps via mobile devices.
The company emphasizes that what sets their platform apart is the wide range of advantages it provides to operators. Initially, they can ensure compliance with various jurisdictions, holding full licenses from both the UK Gambling Commission and the Alderney Gambling Control Commission. Customers can make deposits using a variety of secure and safe casino payment options such as JCB credit card, Visa, MasterCard, or PayPal, before playing games on fully licensed sites.
The platform boasts an extensive selection of games, offering different options in HTML5, Flash, and iOS formats without the need for additional integration (although operators can include other games as desired). It grants players access to BF Games slots, titles from Microgaming, Spielo slots, and more across its platform. The backend system caters to various client requirements, including social features for free play casinos, support for various payment providers, player loyalty schemes, top-notch security measures, and management of promotional campaigns—all through their software. The complete package is delivered in a contemporary, scalable format suitable for operators of all sizes, catering to their distinct needs.
Moreover, cashbet extends its services to game developers. Similar to operators, they assist with compliance issues and aid development studios in player acquisition and retention strategies. Notably, they offer a seamless process to swiftly enable real money play on games initially developed for free play applications.
Video Slots and Other Games
While cashbet primarily focuses on offering comprehensive solutions for gaming platforms and is less involved in creating slots or other games, their platform does feature exclusive content not found elsewhere, including some slot machines produced under the company’s brand.
The online slots attributed to this provider showcase unique and intriguing themes, enhancing the offerings on a few select sites. For example, the Old West-themed Outlaw Women of SpinTown presents a five-reel, 25-line game with two outlaw heroines (Belle and Jane) showcasing expanding wilds. The presence of the law can be felt in the Jail Time Feature.
Other titles from the company include Angel Girl, Devil Girl online slot, a 25-line machine prompting players to choose between good and evil for the game’s bonus features. Another option is Icy Cash Splash, a 40-line slot transporting players to polar regions to interact with wintery creatures like penguins and polar bears, offering stacked wild symbols and free spins among its features.
A Firm with Room to Grow
Presently, cashbet isn’t a major player in the online casino sector. The company reports having eight operators utilizing their software, with some deploying it for social gaming rather than real money play. Hence, many dedicated online gamblers may not have yet encountered their platform.
However, upon introduction, we anticipate a positive reception. The capability to integrate games from a wide array of developers is a significant advantage, and their mobile-first emphasis aligns well with the contemporary industry landscape. The platform offers ample benefits for operators and enhances player satisfaction, presenting a promising prospect in our view.